No one has ever become poor by giving.
―Anne Frank

Dear YuMMies (my term of endearment for YMM participants):One week to go before the official launch of the 2017 You Matter Marathon!

If you’re in our Facebook community you can already see and feel the magic brewing.

Sincere thanks for our most recent radio interviews with: Cathy Blythe of Problems and Solutions, Dave Schmidt of KKOJ AM/FM and, a podcast from Emiliya Zhivotovskaya of the Flourishing Center.

The YMM now has 19,784 participants, and 158 Ambassador organizations from all 50 states, and 23 countries. Some new Ambassador organizations include: Nebraska Department of Corrections, Saint Francis Academy, and Logan Middle School Kind Kids Club.


  • If you want to give out more than 30 cards during November, click here to purchase You Matter cards (use discount code THANKS20), or print your own cards using this template.
  • Track the # of extra cards you share so we can apply that # towards our goal of giving out 1 Million cards.
What You Can Do Now
  1. Invite a school, community group, place of worship, or company to join the YMM as an Ambassador.  Just send them to our website.
  2. Start thinking about who you will give your first You Matter card to!
  3. Enjoy the essay below by YuMMie, Jennifer Schelter.  She beautifully captures the ways You Matter is sprinkled through our connections with each other and within nature.
You Matter.Cheryl


Jennifer Schelter

I never expected to be hiking in the Rockies, near Parshall, Colorado with Cheri Helmicki, a real cowgirl and owner of Bar Lazy J Guest Ranch, with my mother and sisters, when she pointed to a grove of Aspen and said, “Aspen are the largest living organisms on the planet. They share one interconnected root system, and that.”

“Wow. I didn’t know that,” I said, imagining the root ball the size of several city blocks or a football field.

She took a step towards the trunk and pointed to dark slash marks.

“You see those?”

I nodded.

“That’s from deer or mouse rubbing the velvet off their antlers, and that.”

To me the marks looked like a combination of Zen calligraphy, and healing wounds. I repeated, “And that” to myself memorizing her speech pattern and mouthing it to my sister-in-law, Julia, who smiled and mouthed “and that”. Shari said “And that” at the end of almost every sentence and I loved it.

As we hiked up the trail, I got thinking about how big the Aspen root ball must be and how Aspen were like my family and the perfect metaphor for humanity.

I thought about mid-late-life, how things felt gangly, untethered, uncertain and often dark. I thought about my struggles to re-define myself and career, my boyfriend’s struggles with a new leadership position, my mother’s struggles with her hip, my father’s struggles with his knees, my brother’s struggles with a job search, my sisters and sister-in-law’s struggles working full time, raising children, caring for dogs, homes, husbands, and careers, my nieces and nephews struggles with becoming teenagers and being kids. As I walked I wanted to feel closer to everyone in my family and to reframe these struggles not as “struggles” or “problems” but as our humanity, our human growth.

On the surface, I thought, we looked like “A Lovely Happy” privileged American family and yet underground we’re all working our hardest, suffering at times, all in need of support and compassion. I heard the Aspen leaves in the breeze, like light rain, a rustling, light flutter. I closed my eyes for a few steps and visualized a root ball, like telephone lines underground, zigzag connecting my extended family from Arizona, to Colorado, to Rochester, Florida, England, France, Iraq, California, Oregon, Boston, Cape Cod, Maine, NYC, and Philadelphia. Roots that included my extended family and friends adopted as family. Especially those friends who had moved away or for whatever reason hadn’t returned my phone calls or notes. I longed to reconnect with them too. Wish them well. Let them know I missed them. Thank them for the times we’ve shared. The root ball would be the size of the earth.

Two days later, Cheri’s husband, Gerry, led an alpine trail ride up the same mountain.

An hour or so up he said, “Time to bushwack a bit off the trail. I think you’ll like this. Watch your knees on the trunks. Push them aside if our horse brushes too close.”

He and his horse rode off the gravel trail, through a gully and into the shade of Aspen. We followed. I saw the long grasses, thistle flowers, and tiny pink and purple Aster. We rode in a line. I listened to the Aspen leaves, the snapping of sticks under hoof, horses exhaling and each riders gentle reminder to the rider behind to beware of swish back branches. I saw the rubbed, wounded trees. I held my hand out to push trunks away, until the trail opened upon a spacious grove of Aspen. We all entered, like an open room and stopped. I looked at the canopy of leaves shifting in the breeze, dappling light and shadow against the sky. Gerry’s wire frame glasses reflected light, and he said, “Pretty nice, huh?”

We all nodded, Yes. Incredible. “I thought you’d enjoy this,” he said.

I let go the reins. My horse, Dakota, ate. We rested on horseback, looking around. The space reminded me of a Quaker meetinghouse. Our faces and heads reminded me of meerkats; wide eyed, heads turning, observing the wonder. The air was cooler. I heard the sound of wind meet leaves, horses breathing and eating. I closed my eyes and I said a prayer:

May all beings be well and at peace.
May quiet prevail.
May natural beauty prevail.
And may Bruce, my college sweetheart, fighting cancer, prevail.
I’m so very grateful to be here with my family.
May I return here with my boyfriend one day.

My prayers are not religious. They are more like benevolent longings of love gratitude for being part of the infinite, whatever the infinite is. Stardust, space and baby sea turtles scampering to the sea. My words and body and mind come together as a triptych of appreciation for an infinite forever thank you for the beauty of intimacy, sentient beings and precious time on earth.

Once back in Pennsylvania, I texted Bruce: Thinking of you. Sending you positive healing vibes. You’re in my thoughts.

He taught me how to sail a Sunfish, mountain bike the California desert and be a lifelong friend.

I was in the kitchen deciding what to make for dinner, when he texted: How did you know? Great intuition. Perfect timing. It came back. Had a second treatment.

He included a picture of him, his two daughters and wife. He’d lost his hair and was thinner. I held onto the edge of the stove and looked closer. He looked like his father; that time he waved goodbye from Nantucket wharf. I remembered Bruce’s thick brown hair in college grew so fast he called “chia pet”.

I texted: Can you speak on the phone?

He called and said he was at Scripps getting more tests.

I said, “I love you Bruce. What can I do to help. You’re very important to me. You’re part of my life and family. What can I do?”

He said he was sorry to upset me and was watching the sunset over the Pacific.

I told him that he was one of the finest people I’d ever met. One of the kindest. That his father would be so proud of him.

“I look like my Dad, eh?”

“Yeah, you do.”

“It’s all good, it’s all good. We’re just starting, Jenniker (his nickname for me). It’s all positive, all good. We’re so lucky. I’m positive I’m going to beat this. And you’re a huge part of my story, you know. You mean so much to me.”

I closed and wiped my eyes and said the same of him.

He said, “Give my love to your family. I love your family.”

I promised I would and hung up. I sat, and breathed: Aspen grove in. Aspen grove out.

A week later, I emailed my family about Bruce. I asked them: please remember what joy he brought to their life and to consider writing him. Yes, of course, said my father. I love Bruce, said my mother. He’s a good egg, said my sister. Don’t forget his rollerblading, said my other sister. What’s his email? asked my brother.

There is nothing so interconnected and intimate and beautiful as how Aspen grow.

Jennifer Schelter, writer, educator and artist is Founder of The Radiant Retreat to Tulum, Mexico.

Named “Best of Philly” and awarded “Best Community Leader” by Living Beyond Breast Cancer Organization, Jennifer has devoted twenty-five years towards inspiring individuals, businesses, non-for-profits and higher education through mindful education, wellness and creativity.

Check out her Retreat, writings, art and events: or follow her everyday retreat/creative inspiration:

Pin It on Pinterest

Share This